Power Friday: Successful Strategies For Social Media
Friday, January 27, 2023 - 9:00am to 10:00am
Power Friday--your weekly NAWBO Greater Philadelphia connection to education and networking!
Successful Strategies For Social Media
Presented by Karen Seymour, Karen J Seymour - Digital Marketing
Many business owners struggle with developing and executing their own set of business goals for marketing on social media marketing.
Social media platforms are constantly changing, whether it’s adding new features, increasing character limits, or otherwise changing the rules. While we have no control over those changes, creating a strategy for your social media will help you cut through the noise and maintain a consistent social media presence that increases customer engagement, builds brand awareness, and easily attracts new customers.
During this presentation you will learn how to:
Create SMART goals for your marketing
Maintain a consistent presence on social media
Develop your brand voice and tone
Create content for your business with ease.
Meet the presenter:
Karen Seymour is the CEO and Lead Social Media Marketing Strategist at Karen J Seymour - Digital Marketing. Through her all-female boutique agency, established in 2017, she works in partnership with business owners and their teams to develop and execute innovative marketing strategies that build communities and grow their businesses. She believes that done right, social media can be used to build relationships and partnerships that make a purpose-driven impact on society and the world. With over 15 years of management and small business experience, she brings a professional mindset to all of her creative and inclusive marketing work.